Six phases.
No surprises.

You know what you need to bring at each stage and exactly what we deliver in return. The whole engagement runs in three to six weeks for a standard build.

• Your goals and what success looks like
• Audience description — who you are trying to reach
• Any content, copy or assets you already have
• Competitor sites you like or want to beat

• Structured kickoff call — 60 to 90 minutes
• Review of your existing digital presence
• Conversion journey mapping and friction audit
• Written brief and project scope document delivered within 24 hours

• Brand assets — logo, fonts, colours if you have them
• Examples of sites whose visual tone you respond to
• Feedback within two working days of each design share
• One decision maker — no committee sign-off needed

• Two high-fidelity design directions in Figma
• Desktop and mobile views for key pages
• One round of revisions on your chosen direction
• Staging URL set up before design is finalised

• Final approved design sign-off
• All content: copy, images, video, documents
• Access credentials for domain registrar (if transferring)
• Prompt replies to questions — we move fast when you do

• Astro + TypeScript build — clean, documented code
• Performance target: PageSpeed 90 or above on all pages
• Content editing setup — Markdown or CMS as agreed
• Staging URL live from day one so you can review in real time

• Consolidated feedback — one document, one pass
• Any final content corrections or additions
• Confirmation of go-live date

• Amends from your review document
• Cross-browser and cross-device QA
• PageSpeed and accessibility checks
• Pre-launch checklist: forms, analytics, redirects, SSL

• Domain registrar access (or DNS records if self-managed)
• Confirmation to go live — one message from you

• DNS configuration and SSL certificate provisioning
• Production deployment to Vercel
• Post-launch smoke test across all pages and forms
• Git repository handed over — the code is yours outright

• Change requests via email — plain English, no technical detail needed
• Feedback from customers or stakeholders as it arrives

• Hosting, SSL renewal, DNS and backups on retainer
• Monthly note confirming everything is running cleanly
• Change hours included per tier — no extra invoices for small updates
• Quarterly performance review on Authority tier

If you do not have website copy written, we can help you write it as part of the design brief process. If you have copy, send it as a Google Doc or Word file. We will edit for tone and clarity as part of the build.

High-resolution originals are preferred. We will handle resizing and optimisation. If you do not have photography, we will source from a licensed stock library and flag the options before using them.

Logo in SVG or high-resolution PNG. Typeface names if you have them. A colour reference — a hex code, a Pantone, or just a description. If none of these exist, we start from scratch and that is fine.

Credentials for wherever your domain is registered — GoDaddy, Namecheap, Cloudflare, Google Domains. If you are not sure, send us the login and we will find it. You do not need to understand DNS.